FansInvestments & PartnershipsSports BettingCrypto Wallet Exodus Integrates With SportX for Blockchain BettingByDominic MassiminoNovember 24, 2021
Cryptocurrency pockets Exodus Movement has partnered with decentralized sports activities betting platform SportX to permit human beings vicinity bets on extra than 2,000 weekly sports activities and esports activities the usage of 138 exclusive digital currencies, consisting of Bitcoin and Ethereum.
SportX, which arsenal fc wallet features on the Polygon blockchain, claims to have processed more than six hundred,000 bets on its peer-to-peer wagering platform. Users can area bets the usage of odds set via SportX or have the option to modify the chances themselves.
In October, Polygon partnered with DraftKings to aid its NFT marketplace. Former FanDuel CEO Nigel Eccles also lately launched BetDEX, a blockchain-based sports activities making a bet company that raised $21 million in seed investment. Health & FitnessInvestments & PartnershipsStartupsArizona State University Announces Global Sport Venture Challenge Winners; A Mental Health Resource App for Athletes Takes Top PrizeByAndrew CohenDecember 24, 2021
Arizona State University has decided on 4 winners for its 2021 Global Sport Venture Challenge. The startup pitch opposition become held in partnership with Adidas, the Global Sports Venture Studio and Coalition Venture Studio.
Winning the first-area $15,000 prize was Timeout, an app for connecting athletes with mental health assets founded by Maya McClendon, a former ASU volleyball player from the Class of 2017. Apparel startup Conscious Gear received $10,000 for second region. The enterprise sells outerwear apparel in plus sizes for outdoor enthusiasts and persistence athletes.
Get Gifted, a platform for manufacturers to give gift playing cards to clients, acquired $5,000 for third vicinity. The startup changed into co-founded by Michael Matus, a junior protecting end on ASU’s soccer crew. In addition to the investment, all 3 startups will acquire mentorship from GSVS, Coalition and Adidas. Also decided on to receive mentorship turned into VBA America, a volleyball apparel emblem founded by modern ASU beach volleyball participant Kate Fitzgerald.
Arizona State’s Global Sport Institute and J. Orin Edson Entrepreneurship + Innovation Institute organized the event. The Global Sports Venture Studio is operated by way of R/GA Ventures and the Elysian Park Ventures, and its companions include NASCAR, MLB, MLS, the NHL, and UEFA. ShotTracker co-founder Davyeon Ross helped release the Coalition Venture Studio. Investments & PartnershipsMedia & PlatformsTeams & LeaguesArsenal FC Is Mandated to Pull Ads Promoting Its Socios Fan TokenByAndrew CohenDecember 23, 2021
The U.K.’s Advertising Standards Authority has ordered Arsenal FC to dispose of ads selling its Socios fan token. The ASA claimed that the advertisements “trivialised investment in cryptoassets...took gain of customers’ inexperience or credulity” and “have been deceptive because they failed to illustrate the threat of the funding.”
Arsenal partnered with Malta-based Socios in July to create its $AFC Fan Token, which fans purchase through first buying the cryptocurrency Chiliz, which additionally owns Socios. Token holders can take part in fan engagement programs together with vote casting for the track that Arsenal plays at its home stadium following a win.
The $AFC token turned into promoted at the club’s internet site and Facebook page. Arsenal’s fan token commercials did not mention the ability capital gains tax tied to crypto trading, a key issue inside the ASA’s choice.
“We recounted that the ads did not promote the Fan Tokens as an investment or economic arsenal fc product,” the ASA wrote. “However, the product turned into a cryptoasset irrespective of the way it changed into promoted, and the commercials did not include any records that capital benefit tax could be payable on profits from investing in cryptoassets.”
More than a hundred sports activities groups have partnered with Socios, together with 5 other Premier League golf equipment and other soccer giants like FC Barcelona, Paris Saint-Germain and Juventus. ASA’s ruling best applies to Arsenal because the regulator received an person complaint regarding the club.
Arsenal could have an independent assessment of the ruling, and a Socios spokesperson instructed SportTechie that Arsenal will appeal against the authentic criticism.
“We welcome Arsenal’s call for an independent review. This is a quick-transferring location, and clarity is wanted to make certain all agencies can adhere to the today's hints,” Socios stated in a statement.
Socios signed offers with 12 NHL golf equipment in advance this month, as well as with the New England Patriots closing month, the UFC remaining May and the New York Knicks and New York Rangers on Wednesday. Alex Dreyfus, CEO of Socios and Chiliz, said Wednesday that Socios plans to release its U.S. app within the first half of 2022.Investments & PartnershipsTeams & LeaguesVenuesProject Admission Raises $nine Million to Expand Ticket Monetization FeaturesByDominic MassiminoDecember 23, 2021
Ticket monetization startup Project Admission has raised a $nine million seed investment spherical led through investment organization Anthemis Group. The startup’s software program is already integrated into price ticket structures together with SeatGeek and Tickets.com.
Other groups the usage of Project Admission’s ticketing gear encompass the NBA's New Orleans Pelicans and Cleveland Cavaliers and the MLS' Portland Timbers. The employer these days started out supplying digital commemorative price tag solutions for its clients.
“We nonetheless have a difficult time knowing who’s in the room, so on the middle of our product is identity-primarily based ticketing, which lets in us to type of music the chain of possession,” Project Admission CEO Stephen Glicken instructed SportTechie in April.
Kansas City region-based totally Flyover Capital also contributed to the funding round. Nashville-based Project Admission became certainly one of 10 startups decided on in 2019 to enroll in the Techstars Sports Accelerator in Indianapolis. Investments & PartnershipsTeams & LeaguesNWSL’s Angel City Becomes Latest Crypto.com PartnerByDominic MassiminoDecember 22, 2021
Crypto.com has signed a new deal to grow to be a founding sponsor of Angel City FC, the Los Angeles-based totally NWSL membership anticipated to begin play in 2022. The settlement spans four years and is worth inside the low-seven figures yearly, in step with Sports Business Journal.
Crypto.com will function as ACFC’s legitimate cryptocurrency and NFT partner. The brand will get hold of in-venue signage and ads on declares and social media.
Reddit co-founder and blockchain entrepreneur Alexis Ohanian is among Angel City’s high-profile possession institution that still consists of his wife, Serena Williams. The tennis celebrity has made previous investments in cryptocurrency exchange Coinbase and bitcoin rewards app Lolli.
“Key to Angel City’s intention to power equity for women is to empower them with the equipment and resources to be financially impartial,” Angel City co-founder and president Julie Uhrman stated in a announcement. “Given the rate with which Web3 and cryptocurrency is converting our world, we need to ensure that women are being added along on the journey as investors and creators.”
Crypto.com’s biggest sports sponsorship is its deal for the naming rights to Staples Center in Los Angeles. The organisation also has deals with UFC, Formula 1, the NBA’s Philadelphia 76ers, esports group Fnatic and Italy’s Serie A.AthletesMedia & PlatformsTeams & LeaguesTwo Cyclists Use Zwift's Simulator App to Turn ProByAndrew CohenDecember 22, 2021
Cyclists Maud Oudeman and Alex Bogna have earned one-12 months contracts with expert cycling groups Canyon-SRAM and Alpecin-Fenix thru Zwift Academy, a expertise identity program held on cycling simulator app Zwift.
Ouderman, a Netherlands native, received the girls’s subject to enroll in Canyon-SRAM of the UCI World Tour, while Australian guys’s winner Bogna will join Alpecin-Fenix of the UCI Continental Circuit. More than 150,000 riders competed on this year’s Zwift Academy, which was hung on Zwift’s indoor biking platform. Finalists additionally competed at the roads of Mallorca, a Mediterranean island in Spain.
The Zwift Academy dates back to 2018 with preceding contributors Ella Harris, Jay Vine and Neve Bradbury additionally turning seasoned via the global on line match.
Zwift formerly held a virtual race across the Collins Cup in partnership with the Professional Triathletes Organisation—which introduced Tuesday that Peter Hutton, director of sports partnership at Facebook’s discern agency Meta, will join the PTO’s board of administrators.
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